Driving strategy to results

Consumer health
& Consumer goods

approach

In today’s consumer and patient-driven landscape, Advancy helps brands and investors to stay ahead of the curve. 

Our work spans Consumer Health and Consumer Goods ecosystems, covering branded products and private label.

We bring a unique blend of investor-minded thinking and operational precision to every engagement, whether it’s scaling a high-growth brand or reshaping the go-to-market strategy of a consumer health portfolio. 

Our teams combine deep sector insight with hands-on experience in areas such as strategy plan, commercial due diligence and integration, revenue growth strategy, Go-to-market, digital acceleration, target screening…

We work side by side with our clients to deliver sustainable growth. With hundreds of successful projects delivered for global corporates and top-tier private equity firms, Advancy is the trusted advisor for companies and investors seeking actual results through actionable strategy and agile execution.

Sector Expertise

Consumer Health

We support brand owners and investors across the Consumer Health space (OTC, medical devices, food supplements, specialized nutrition, sports nutrition, dermocosmetics, personal care, etc.) to create value:  accelerate growth, optimize demand creation model and go-to-market (HCPs, pharmacists, direct to customers), internationalize brands, accelerate digital transformation.

We bring a unique deep market and ecosystem knowledge, with hands-on execution capabilities, that we leverage to assess investment opportunities during buy-side due diligence, craft strategies and support sell-side due diligence.

Consumer Goods

We partner with global and regional consumer goods players to drive profitable growth across categories.

Whether advising on portfolio strategy, route-to-market optimization, brand positioning, or value creation through M&A, our teams combine in-depth consumer behavior understanding and operational know-how to deliver measurable impact.

SPECIALIZED NUTRITION

As consumers and patients increasingly prioritize health and wellness, nutrition brands must adapt to evolving dietary trends, customers and patients’ needs and regulatory standards.

We support brands and investors in scaling innovative brands (e.g. Infant Formula, Adult Nutrition, Medical Nutrition), designing successful entry strategy, designing medical and consumers demand creation model, buy and build strategy, optimizing ingredient sourcing.

Beauty & Personal Care

Rising demand for clean beauty, sustainable sourcing, and premium experiences is reshaping the beauty and personal care landscape.

We help beauty brands develop impactful go-to-market strategies, streamline supply chains, and accelerate new product launches across skincare, fragrance, and haircare.

FOOD AND BEVERAGE

Evolving diets, supply chain disruptions, and regulatory shifts are reshaping food and beverage markets.

We help brands and producers drive profitable growth, optimize innovation pipelines, and secure resilient, sustainable operations.

Pet Food

Pet food is rapidly evolving, with growth driven by premiumization, functional nutrition, and clean-label demand.

We partner with brands and manufacturers to capture market share through differentiated formulations, operational efficiency, and targeted international expansion.

Home, Lifestyle & technical

From smart home solutions to sustainable living products, the home and lifestyle sector is undergoing a transformation.

We advise brands on strategic repositioning, supply chain optimization, and product innovation to stay ahead of shifting consumer preferences.

WHY ADVANCY ?

Differentiating sectorial expertise in Industrials & Business Services

Strong external growth track record with clients

Successful entrepreneurs to the benefit of our clients

Senior leadership team and global competencies pool

OUR Consumer health & Consumer goods CONSULTING EXPERTS

Partner
Paris

Senior Partner
New york

associate Partner
Paris

Senior Partner
Shanghai